Cookies

Kalamazoo Direct puts small files (known as 'cookies') onto your computer to collect information about how you browse the site.

Cookies are used to:

- measure how you use the website so it can be updated and improved based on your needs

- remember the notifications you’ve seen so that we don’t show them to you again

Kalamazoo Direct cookies aren’t used to identify you personally.

You’ll normally see a message on the site before we store a cookie on your computer.

Find out more about how to manage cookies.

Surveys

From time to time Kalamazoo Direct may ask website users to take part in a small anonymous feedback survey. This data is kept for no longer than 6 months and is used to provide a better service to our customers. The information is not passed on to any third parties.

How cookies are used on Kalamazoo Direct

Measuring website usage (Google Analytics)

We use Google Analytics software to collect information about how you use Kalamazoo Direct. We do this to help make sure the site is meeting the needs of its users and to help us make improvements.

Google Analytics stores information about:

- the pages you visit on Kalamazoo Direct 
- how long you spend on each Kalamazoo Direct page


- how you got to the site 


- what you click on while you’re visiting the site

We don’t collect or store your personal information (eg your name or address) so this information can’t be used to identify who you are.

We don’t allow Google to use or share our analytics data.

Google Analytics sets the following cookies:

You can opt out of Google Analytics cookies.

Our introductory message

You may see a pop-up welcome message when you first visit Kalamazoo Direct. We’ll store a cookie so that your computer knows you’ve seen it and knows not to show it again.

Essential cookies

While using Kalamazoo Direct these are the cookies stored to retain information while browsing the site, such as items added to basket, whether you're logged in and our compare functionality.